Category: advertising

  • Kellogg’s® Brand Concept

    Kellogg’s® Brand Concept

    PROJECT : Illustration for
    new marketing approach of current brand

    CLIENT : Kellogg’s®
    ROLE : Art Direction,
    graphic design and illustration
    DIRECTION : Develop clean,
    modern, natural illustration for use as basis of refreshed marketing for
    product line
    MEDIA : Adobe Photoshop
    & Illustrator

  • Kellogg’s® Sell Sheets

    Kellogg’s® Sell Sheets

    PROJECT : Sell sheets for retail
    food products
    CLIENT : Kellogg’s®
    ROLE : Art direction, graphic design, brand
    development, and illustration
    DIRECTION : Use existing branding and characters
    to create  a fun, colorful design which
    prominently and simply features key selling points of products
    MEDIA : Adobe Photoshop & Illustrator

  • Sentimental Heart Website

    Sentimental Heart Website

    PROJECT
    : E-commerce retail gift painting website
    CLIENT
    : Sentimental Heart
    ROLE
    : Website concept, architecture, design, and programming
    DIRECTION
    : Focus on valentine, love, gift, personalized feel, incorporating shopping
    cart, gallery, information, banner ads, and rotating testimonials
    MEDIA
    : Adobe Photoshop, Dreamweaver, and Illustrator

  • The Highland Inn

    The Highland Inn

    PROJECT
    : Various projects for historic inn, including complete website, identity development, promotional materials, advertisments, and floorplans
    CLIENT
    : The Highland Inn
    ROLE
    : Website concept, architecture, design, and programming
    DIRECTION
    : Maintain vintage feel of 1920s-era inn and focus on local artisan,
    culture-heavy vibe of area
    MEDIA
    : Adobe Photoshop, Dreamweaver, and Illustrator
    CLICK HERE to view live site

  • Do Not Disturb Packaging

    PROJECT : Bath and relaxation product line package
    concept development and design
    CLIENT : Do Not Disturb
    ROLE : Graphic design
    DIRECTION : Develop fresh and unique packaging within
    existing brand for new line of products, maintaining sassy, fun, indulgent feel
    MEDIA : Adobe Illustrator
  • Toes At A Glance

    PROJECT : Hosiery line brand development and design for
    international market
    CLIENT : Toes At A Glance
    ROLE : Art direction, graphic design, illustration, concept
    and brand development
    DIRECTION : Establish complete brand and supporting
    collateral (packaging, website, advertisements, illustrations) in a colorful, distinctive,
    recognizable fashion, incorporating original illustration
    MEDIA : Adobe Illustrator

  • Theatrical Poster Design

    PROJECT : Art direction, poster and postcard
    design for theatrical production
    CLIENT : Newsom Theatre
    ROLE : Art direction, graphic design, brand
    development, and illustration
    DIRECTION : Use mood of play to create memorable
    and compelling imagery and simple, artistic design
    MEDIA : Adobe Photoshop & Illustrator

  • Summit Marketing Direct Mailer

    PROJECT : Direct mailer for marketing firm
    CLIENT : Summit Marketing
    ROLE : Art direction, graphic design, and
    illustration
    DIRECTION : Elaborate on humorous play on
    relaxation theme, incorporating original yoga illustrations and beach/tropical
    vibe
    MEDIA : Adobe Photoshop & Illustrator

  • Resort Wedding Brochure

    PROJECT : 36-page resort brochure book for
    wedding market
    CLIENT : Terranea Resort
    ROLE : Art direction, graphic design, and
    illustration
    DIRECTION : Capture the experience of a wedding
    at resort, focusing on amenities, accomodations, dining, and special features
    and packages
    MEDIA : Adobe Photoshop , InDesign, and
    Illustrator

  • National Magazine Advertisement

    PROJECT : Full page national magazine ad
    featuring winning recipe
    CLIENT : Carr’s®
    ROLE : Art direction and graphic design
    DIRECTION : Create classic design that reflects
    established brand and include winning recipe and winner details
    MEDIA : Adobe Photoshop & Illustrator